Introduction

eDirection respects each individual’s right to personal privacy. We will collect and use information through our Web site only in the ways disclosed in this statement. This statement applies solely to information collected at eDirection’s Web site, www.eDirection.com.

eDirection Technologies, Inc is a licensee of the TRUSTe Privacy Program.  TRUSTe is an independent, non-profit organization whose mission is to build user’s trust and confidence in the Internet by promoting the use of fair information practices.  This privacy statement covers the site www.edirection.com.  Because this Web site wants to demonstrate its commitment to your privacy, it has agreed to disclose its information practices and have its privacy practices reviewed for compliance by TRUSTe.

If you have questions or concerns regarding this statement, you should first contact support desk at support@edirection.com. If you do not receive acknowledgement of your inquiry or your inquiry has not been satisfactorily addressed, you should contact TRUSTe at http://www.truste.org/consumers/watchdog_complaint.php.  TRUSTe will then serve as a liaison with us to resolve your concerns.

Information Collection & Usage

eDirection collects information through our Web site at several points. We collect the following information about primary visitors: visitor’s domain, visitor’s IP address, zip code, email, edirection userid & password as required in the registration page.

IP Address - An IP address is a number that’s assigned to your computer whenever You surf the web. We retain Your IP address to help us diagnose any problems with our servers, to administer our Website, to help identify each visitor, to gather broad anonymous demographic information, to enforce compliance with eDirection’s terms and conditions, and otherwise to protect services, customers, and others.

We use personal information collected during registration only for confirmation that the user is valid user with a valid email and also to list the listings based on his/her zip code preference. We don't share this information with any company, but may be required to do so in case of a legal problem involving you. We store passwords in encrypted format that no one in eDirection technical team can also read thus securing your information.

Compliance with Service or Process or Law Enforcement

Occasionally eDirection may be required by law enforcement or judicial authorities to provide information related to our Website to the appropriate governmental authorities. We will disclose any such information upon receipt of an appropriate court order, subpoena, or to cooperate with a law enforcement investigation. eDirection fully cooperates with law enforcement agencies in identifying those who use our services for illegal activities. We reserve the right to report to law enforcement agencies any activities that we in good faith believe to be unlawful.

Third Party Links, Co-brand, Relationships, and Public Forums

In an attempt to provide increased value to our visitors, eDirection may choose various 3rd party web sites to link to, link from, and frame eDirection. In specific, eDirection provides numerous 3rd party links in our search results. eDirection may also participate in co-branding and other relationships to offer e-commerce and other services and features to its users. However, we have no control over these linked sites, each of who have separate privacy and data collection practices independent of eDirection. We have no responsibility or liability for these independent policies or actions, and are not responsible for the privacy practices of these websites.

Problem Resolution

If problems arise, users may contact eDirection by email. We are committed to resolving disputes within a one week time frame.

Choice/Opt-out

If you no longer wish to receive our newsletter and promotional communications, you may opt-out of receiving them by following the instructions included in each newsletter or communication or by emailing us at support@edirection.com. We offer an opportunity to opt-out of certain communications on our member information page My eDirection/UnSubscribe page, or you may contact us at support@edirection.com or by contacting us by postal mail at: 1198 Pacific Coast Highway, Suite D-279, Seal Beach, CA - 90740 to opt-out.

If your personally identifiable information changes, or if you no longer desire our service, you may correct, update, delete or deactivate it by making the change on our member information page My eDirection/UnSubscribe page or by emailing our Customer Support at support@edirection.com or by contacting us by postal mail at: 1198 Pacific Coast Highway, Suite D-279, Seal Beach, CA – 90740

Tell-A-Friend

If you choose to use our referral service to tell a friend about our site, we will ask you for your friend’s name and email address.  We will automatically send your friend a one-time email inviting him or her to visit the site. eDirection.com stores this information for the sole purpose of sending this one-time email and tracking the success of our referral program.  Your friend may contact us at support@edirection.com to request that we remove this information from our database.

Information Sharing and Disclosure

Aggregate Information (non-personally identifiable)

We do not share aggregated demographic information about our user base with our partners and advertisers. This information does not identify individual users. We do not link aggregate user data with personally identifiable information. 

Personally identifiable information:

We DO NOT Share Personally Identifiable Information with Third Parties

We use an outside credit card processing company to bill you for services. These companies do not retain, share, store or use personally identifiable information for any other purposes.

Cookies

A cookie is a small text file that is stored on a user’s computer for record-keeping purposes. We use cookies on this site. We do not link the information we store in cookies to any personally identifiable information you submit while on our site. 

We use both session ID cookies and persistent cookies. We use session cookies to make it easier for you to navigate our site. A session ID cookie expires when you close you browser. A persistent cookie remains on your hard drive for an extended period of time. You can remove persistent cookies by following directions provided in your Internet browser’s “help” file. If You would like more information on cookies, we suggest You visit http://www.cookiecentral.com/. We set a persistent encrypted cookie to store your passwords, so you don’t have to enter it more than once. Persistent cookies also enable us to track and target the interests of our users to enhance the experience on our site. 

If you reject cookies, you may still use our site, but your ability to use some areas of our site, such as contests or surveys, will be limited.Some of our business partners (e.g., advertisers) use cookies on our site.  We have no access to or control over these cookies.

This privacy statement covers the use of cookies by www.edirection.com only and does not cover the use of cookies by any advertisers.

Security

The security of your personal information is important to us.  When you enter sensitive information (such as credit card number and/or social security number) on our registration or order forms, we encrypt that information using secure socket layer technology (SSL). To learn more about SSL, follow this link http://www.networksolutions.com/learning-center/digital-certificates.jhtml.

We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it.  No method of transmission over the Internet, or method of electronic storage, is 100% secure, however.  Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security. If you have any questions about security on our Web site, you can send email us at support@edirection.com

Bulletin Boards/Chat Rooms

If you use a bulletin board or chat room on this site, you should be aware that any personally identifiable information you submit there can be read, collected, or used by other users of these forums, and could be used to send you unsolicited messages.  We are not responsible for the personally identifiable information you choose to submit in these forums. General Policies of edirection.com as mentioned at http://www.edirection.com/markets/help/generalpolicies.aspx apply in Forums of eDirection.com.

If we decide to change our privacy policy, we will post those changes to this privacy statement, the homepage, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.  We reserve the right to modify this privacy statement at any time, so please review it frequently.  If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our homepage.